Once and future Internet fundraising
The Washington Post reported today the results of a survey done by George Washington University about the state of online political fundraising.
The most significant conclusion was that online contributors were more representative of the middle class as well as a having a higher percentage of women and being more willing to contribute without being solicited.
The report said that the Internet "...is perhaps the single most important development in political fundraising..."
There's also a difference between Dems and Republicans. More than half of ALL Dems gave online, twice that of Republicans.
So, what's it mean?
Simple.
I will make a prediction: "The Internet will be in 2008 what television was to the election of 1960."
I am taking hamburger bets from all comers who would like to dispute this.
We have no idea, no idea at all, how significant this technology will be. Most important of all, in this election, it will no longer be technology, anymore than a flashlight is.
It will be used for laser-like issues targetting and for message broadcasting both and it will either overtake PACs or at least compete with them as major alternate funding sources.
This would seem to be good news for Democrats.
Any candidate who ignores this does so at his or her own peril.
Posted on March 06, 2006
